Blog – The Casual Entrepreneur Blog

2020 is a Cluster… Here’s My Secret Habit to Coping!

September 10, 2020

I’m not gonna lie… When quarantine first started it threw this extrovert for a major loop. I suddenly found myself forced to be without people, my lifeblood and energy (I thrive by being around others!) and depression struck in a big way. In fact it […]

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Not Every Day in an Entrepreneur’s Life is Glitter & Rainbows

September 9, 2020

What do you do when you have a shitty day? Me… I let myself feel it. I don’t bury it (anymore) or pretend everything is fine. Sometimes I don’t even believe everything will work out and be OK because, well, sometimes it does just get […]

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Entrepreneur Life

The Silver Lining

August 11, 2020

A quote from You are a Badass at Making Money: “You can’t see the silver lining through victim goggles.” Sometimes “victimhood” is as subtle as saying things like “I can’t afford” or “It only works for other people” or “Some people are just wired for […]

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Entrepreneur Life

Why I Finally Deleted Facebook o.O

June 27, 2020

I haven’t posted in a while. I know. Been busy getting sh*t done. Running the store full-time, implementing/changing all sorts of systems and processes… Slowly bringing some employees back so I can continue to get website work done… and launching a couple new product lines […]

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Entrepreneur Life

What if We Rethink “Essential”?

May 6, 2020

I’ve seen this posted on social media lately… “The word ‘essential’ implies that my goals, dreams, ambitions… that my purpose is not ‘essential’ which basically means I have no value.” Now before you jump on the whole bandwagon of “what you do doesn’t determine your worth” try [&h[...]

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A Call to Consumers

April 30, 2020

I woke up to this in my Facebook feed this morning, shared by our downtown organization: It’s hitting all over. This is in Shippensburg, right down the road from us. Businesses that have been around for over a dozen years are closing their doors forever. […]

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Industry News

Love Your Town Social Media Buzz Marketing Strategy

April 29, 2020

If you have a brick and mortar business, here’s a fun marketing strategy you can use to build buzz any time of the year (but especially right now). Our downtown business representative discovered this “Hearts Across Downtown [Your Town Name]” and we’ve decided to implement […]

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Business Marketing

[VIDEO] The Power of One

April 28, 2020

We could all use a little encouragement right now. So the hubs re-created an inspirational video he initially made back in 2007… Here’s the new HD version. May it uplift your spirits! (Yeah, I teared up when I watched it… Getting soft in my old […]

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An Open Letter to the “Mask Maker Police”

April 22, 2020

I personally know several people getting criticized for making and selling masks… When in their cases they’ve already donated several hundred of them, at their personal expense (cost of materials and time). What I’ve seen is the people that criticize also have no issue sitting […]

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My EIDL Experience

April 21, 2020

Since so many people have questions and it seems I’m one of the first to receive the full EIDL funding in my group of business friends, here’s a timeline of events so hopefully you’ll get clarity on what to expect from the SBA. Note: This […]

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Industry News